branding
Phoenix Pattern & Tool
Rebrand
Established in 1985, Phoenix Pattern & Tool has built a strong reputation for precision engineering, patternmaking and tooling. With almost four decades of industry experience, the business combines traditional craftsmanship with continually evolving technology and engineering capabilities.
The challenge was to give this established company a complete brand refresh, creating a more contemporary and confident identity that reflects the quality, expertise and forward-thinking approach behind the business, without losing sight of its heritage. Retaining the distinctive Phoenix blue was central to the process, providing a familiar connection to the company’s history while introducing a bold new visual direction.
We undertook a comprehensive brand overhaul, bringing the identity up to date and creating a more cohesive, professional presence. The result is a modernised brand that respects where Phoenix has come from while giving the business a fresh platform to move forward, reflecting both its longstanding experience and ambitions for the future.
Services
Branding
Website
Digital Business Cards
Printed Materials
I cannot recommend Sarah enough, without Sarah at the helm of Phoenix Pattern & Tools rebrand last year we’d have struggled to ever get it off the ground. From our initial meeting, through the weekly calls and progress meetings Sarah always showed complete confidence in what she was doing for us. Through her we met some great people who turnkeyed the web design and other aspects of the rebrand too. A genuinely lovely person and a pleasure to do business with.
Tony Neal – General Manager
